Words: 456 - Pages: 2. Specially in Bangladesh, where contaminated water continues to bring down millions with diseases such as diarrhea, dysentery, typhoid, jaundice and gastro-enteritis. Words: 914 - Pages: 4. Because of the promotional cost we could incur loss or less profit in the last six months of 2013. Factory: Ghorasal, Palash, Narshingdi, Bangladesh. When you feed your Pran, they will dance! Price packs can be single packages sold at a reduced price such as three for the price of two. Now the company processes the major fruits produced in Bangladesh like mango, pineapple, guava and several types of vegetables.
In order to attract the consumers we will focus on low price of our product than the competitors, attractive features that is full cream and strawberry and Vanilla flavor. Methodology In carrying out the activities we have followed certain strategies. Durability: Thus, it is processed by Ultra High Temperature and Tetra Fino pack, will be usable up to three months from the manufacturing date. The company will mark the reduced prices directly on the label or package. Keeping in view the corporate mission of the group they have over the years diversified their activities.
We have to take it higher than others, if we can cross the barrier of 10% of the total market, we will create a threat to the existing big companies and they will definitely change their marketing policies and strategies. The product line is: The deliciously natural and sweet taste fruit juice is derived from the local orchard during the harvest to ensure the freshness and quality of the juice. No matter what strategy do we need to follow, we will do, our main target will be maximizing the profit for our organization, if our organization gets benefit, and we get benefit too. The initial costs are high relative to the maintain costs. In Analysis, the strategic goals vision, mission and goals along with internal and external environmental of the organization are analyzed.
The company expects the total sales of Chocolate Milk are 20,00,000 units of 200ml and 5,72,000 units of 500ml pack that include 6,86,000 liters of prepared milk. Quiz contest: We will do a monthly quiz contest on news paper, a gift voucher of 500tk, 1000tk and 2000tk will be given to the winner. It gives natural pulp squeezing fresh fruit, vitamins; mineral and other ingredients make the juice refreshing, natural and nutritious. The breakdown of the marketing cost is listed below Promotion Period Cost % of total Budget Newspaper Yearly 1200000 6. It is also keeping sufficient Capital cushion use of resources.
The main objective of this Sales promotion is to increase short term sales or help to build long term market share. How much bottled water do you bye monthly: 1. Juices and diary products are frozen foods. Patties Foods Ltd is in the frozen food industry. The company has a wide portfolio of 200 food products under 10 different categories, including Bakery, Juices, Carbonated beverages, Drinks, Snacks, Mineral Water, Culinary, Biscuits, Confectionery, and Dairy. How would you define the industry to be analysed? The company expects the total sales of Chocolate Milk are 20,00,000 units of 200ml and 5,72,000 units of 500ml pack that include 6,86,000 liters of prepared milk.
The key was to process the agro products and increase shelf-life thereby. We have a time limit of three years to get in the breakeven point, our expected break even time period would be three years, and it would actually depend on the sales how much we may gain or lose. As a result it often causes internal conflict. The total size of the branded bottled drinking water market in Bangladesh is about one thousand corer, consumed by some 50 million households Source: Bangladesh Retail Audit. We set an average price tk. Although the company is not a major player in diary sector compared with the competitors, we are spending huge money in that sector achieve more market share. Finally we must not lose opportunity of expressing our sincere appreciation to some of ourfriends, Shams and Rashed who shared and inspired us all the time.
Words: 8958 - Pages: 36. Getting pure drinking water from municipal taps in cities and towns is now a luxury. Corporate office: Pran Dairy Ltd. Pran management wants each business unit to deliver a good financial performance. Arong has also Chocolate milk with normal dairy milk in the market. You can also purchase food items for the Cash Shop which will increase fullness to 100% as well as add points towards a desired. So in 2014,31st December we are expecting 20% more profit which is 55284,000.
We have collected primary data by surveying the corporate office of Pran Food Company and secondary data from Internet and the annual report of the company as well. Leading internationally compliant consumer brand producing 200 agro-food products in 10 food categories delivering over 134 countries. The planned cost is 10,00,000. Concentration and Balance of Competitions - The number of firms in the industry is large. The company will take decision about terms and conditions. It is also producing dairy products. Remain competitive in a very competitive market.